How to Choose the Right Canadian Life Insurance Plan in 2026
September marks Life Insurance Awareness Month (LIAM)! This is the perfect time for Canadians to review their financial safety net, explore coverage options, and help ensure their loved ones remain protected.
Three weeks until the Business Centre discontinuation
We are here to answer your My Advisor Dashboard questions
There are just three weeks remaining before we discontinue the Business Centre, effective at 8 p.m. (EST) on September 24, 2026. We are here to help you find your way and grow your business.
My Advisor Dashboard offers all the tools you've used for years and much more! The Quick Transition Guideprovides direct links to the enhanced versions of the features you use in the Business Centre and helps you find answers to your questions.
Let us know if you have more questions, or you could use a 15-minute demo to optimally use My Advisor Dashboard!
DBRS Morningstar has confirmed our ratings at A (high) thanks to our midsize position in the Canadian life insurance market, diversified earnings sources and well-capitalized position.
New commentary: U.S.-Canada trade escalation & segregated fund portfolio positioning
Bilateral U.S.-Canada trade talks have broken down, triggering new 50% Section 338 tariffs on $20USD billion of Canadian exports and planned dollar-for-dollar retaliations. How will retaliatory tariffs affect the Canadian dollar and Bank of Canada policy? And which specific sectors remain insulated?
Are you getting the support you deserve for your large & complex cases?
At Empire Life, we offer large and complex case support for cases of $250,000+ in investable assets and for Registered Disability Savings Plan (RDSP) and disability trust cases—regardless of asset size. Our tax, retirement and estate planning team work alongside you to handle complex analysis, so you can deliver tailored strategies efficiently.
Understanding Registered Disability Savings Plan (RDSP) grant carry-forward room: new case study for advisors
To help you answer client questions with confidence, we’ve created a practical RDSP case study showing how the 10-year grant carry-forward rule works through a realistic client scenario.
See how small personal contributions can unlock significant government contributions, and explore more RDSP resources on the Empire Life RDSP site.
Why Advisors are Working with Empire Life: A Testimonial from Hanna Sahar
At Empire Life, we know that helping your clients is top priority, which is why we make things easier by helping provide quality service, digital innovation and a company who truly cares.
"Anytime in 24 hours you just text or email, they respond so quick."
Thank you, Hanna, for your trust and for highlighting the power of true turnaround service!
Watch the full testimonial as Advisor, Hanna Sahar, shares firsthand how our industry-leading technology, like Fast & Full, simplifies his daily business—and how our dedicated team goes above and beyond to rescue difficult cases.
Kid Start and the Intergenerational Wealth Transfer – A Deep Dive
Join our webinar to learn how to use Empire Life’s Kid Start strategy to help build, protect, and seamlessly transfer intergenerational wealth. We will cover optimal product design—comparing Limited Pay and Additional Deposit Option structures—and show you how to maintain proper governance while safeguarding intergenerationally tax-deferred transfers.
For market insights, portfolio updates and product news, subscribe to our YouTube channel!
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® Empire Life and the Empire Life logo are registered trademarks of The Empire Life Insurance Company.
Policies are issued by The Empire Life Insurance Company.
All other trademarks are the property of their respective owners.
A description of the key features of the individual variable insurance contract is contained in the Information Folder for the product being considered. Any amount that is allocated to a segregated fund is invested at the risk of the contract owner and may increase or decrease in value. Please read the information folder, contract and fund facts before investing. Performance histories are not indicative of future performance.
Empire Life Investments Inc. is the Portfolio Manager of certain Empire Life segregated funds. Empire Life Investments Inc. is a wholly-owned subsidiary of The Empire Life Insurance Company.
CONTACT US
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