Empire Life boosts return on its money market fund, targeting 4.5%1
Do you have clients with money sitting on the sidelines or nervous about being invested? Looking for a higher yield and flexibility? Empire Life is temporarily waiving fees to provide new and existing clients with a "safe haven" while allowing them to take advantage of the current market environment.
Safety and return for your clients
High interest rates, inflation and market uncertainty have created a challenging environment and caused many of your clients to seek safer investment options while still wanting higher yields. Until December 31, 2023 the Empire Life Money Market fund will be offering a target annualized rate of 4.5%, allowing you to offer your clients the benefits of segregated fund guarantees and an attractive yield on their investments.1
To achieve this, the MER in the respective money market fund classes will be reduced starting July 2023 for a period of 6 months ending December 2023. This can help your clients take advantage of the current interest rate environment while helping you attract new clients by offering them a competitive yield until they feel comfortable getting back invested into the market.