Empire Life
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We are pleased to introduce a new automatic notification to help you advise clients whose Empire Life participating whole life policy has earned insufficient dividends to maintain the current Term Addition amount.


One or more of your clients may be impacted

If one or more of your clients’ policies (Optimax policies issued between December 1987 and March 2001 or The Protector policies issued between June 1984 and April 1988) have not earned sufficient dividends to maintain the current Term Addition amount this policy year, you will receive an email 4 days after the policy anniversary date.

This notification will include:

  • The payment amount required to maintain the current Term Addition
  • Instructions on how and when to make payments
  • Details on how to request an in-force illustration

If you receive a notification, we strongly recommend that you reach out to your client to confirm that they are aware of the situation and to review their options, including the possibility of changing the dividend option for this policy1.

If you have questions about this program, please reach out to our Customer Service team at 1-800- 536-7683 or by email at insurance@empire.ca.

Click on the button below to see a sample notification email.

View sample email


laptop-iconHave you checked your My Advisor Dashboard lately to review the list of Expiring Conversion Privileges for your clients' term life and critical illness policies?


AEWG - Conversion Options - Portal home EN-1Just log into My Advisor Dashboard and click on the Insurance quick link called "Expiring Conversion Privileges"

You can download a copy of the list in .csv format with information regarding product type, expiry date, face amount, premium, rating, age, sex and smoking status2 that you can use to manage business development opportunities.

To check your list, please log in to My Advisor Dashboard using the button below. 


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Not registered yet? Use the button above to go to My Advisor Dashboard and click “Register”.

You will then be prompted to create a username, enter your email address and create a password. You’ll receive an email confirmation with further instructions to follow. 

Learn More


1 The need for top up payments to maintain Term Additions on participating whole life policies are expected to be necessary in future years and are likely to increase if dividend scales continue to remain flat or fall.
2 If you require additional policy or client information after reviewing your downloaded list, please visit the Business Centre.


The information in this document is for general information purposes only and is subject to change without prior notice. Empire Life assumes no responsibility for any reliance made on or any inaccuracy in the information contained in this document.

Policies are issued by The Empire Life Insurance Company.


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The Empire Life Insurance Company
259 King Street East, Kingston Ontario K7L 3A8
1 877 548-1881
info@empire.ca - www.empire.ca
8:30 am to 5:00 pm, EST weekdays

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